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Behind the scenes – Spring 2012 photoshoot

February 20, 2012. Behind The Scenes


Posted by Hollis

Our photoshoots are an exciting time around here. The creative process begins with our buying team presenting the new furniture and accents we’ll see arriving in our stores in the upcoming season. The background behind these products help inspire the stories we want to tell with our pictures, and so we use these facts to develop “looks” – we begin with an item or look we’re in love with – and we build the shot from there. This one was inspired by our Elite leather sofa chaise and custom Devon chair in a cow print fabric – we called it “Cowboy Chic” – here’s a look at that shot from start to finish…We’ve got tons of new and exciting looks for Spring and can’t wait to show them to you in the upcoming weeks!

brianne sheppard - February 21, 2012

So cool! love this store, and can’t wait for the new releases! You guys are welcome to come decorate my new house… its a blank slate 🙂

Kiran - February 21, 2012

Can’t wait for more new spring merchandise to hit the stores!

Jaime - February 21, 2012

I really like this sectional, very nicely done.. I really love the art work:)

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